Oct 15, 2026

Sophie Cachia on Building a Brand People Trust | EP 6

Sophie Cachia has built a career by turning authenticity into influence, community and business. From starting The Young Mummy before influencer marketing was an industry, to co-founding Cachia, launching Girls Girls Girls and opening her first bricks and mortar store, Sophie joins Melissa Gielnik to unpack what it really takes to build a brand people trust. They talk about business partnerships, motherhood, success, social media, knowing when not to chase the hype, and the importance of choosing your reaction to whatever life throws at you.

In this episode:
•⁠  ⁠Building a personal brand through honesty and authenticity
•⁠  ⁠Growing a business without getting caught up in the hype
•⁠  ⁠The reality of entrepreneurship, motherhood and success
•⁠  ⁠Why choosing your reaction can change everything

New episodes of The Billion Dollar Boss Podcast drop every Thursday.

ABOUT THE BILLION DOLLAR BOSS PODCAST:
The Billion Dollar Boss Podcast is a space for honest conversations about business, ambition, mindset, personal growth and what it really takes to build a successful life and career.

Hosted by Melissa Gielnik, the podcast brings real stories, lessons and conversations designed to inspire you to think bigger, back yourself and take the next step.

STAY CONNECTED:
Follow Sophie Cachia on Instagram: https://www.instagram.com/sophiecachia_/

Shop CACHIA: https://cachia.shop/?srsltid=AU7gw4X71rkEU1sehzqFrZZXdJsnVFDaKXAXmiwNEiZSrWcqx2b5YKb7 

Follow Billion Dollar Boss Podcast on Instagram here: https://www.instagram.com/billiondollarbosspodcast/

Follow Melissa Gielnik on Instagram: https://www.instagram.com/melissagielnik/

Find out more about Smart Lending Mortgage Brokers here: https://smart-lending.com.au/ 

Follow Sophie Shaw @sophiecachia

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